Packed with gentle cleansers & fortified with vitamins, this plant-based shampoo is safe for daily use by all hair & skin types. 🚿
- Formulated for all hair types, this plant-based shampoo blends the highest quality cleansers, plant extracts, and vegetable emollients.
- Designed to provide a 3-day, non-washing window for all hair types.
- Developed for all hair types by our team of Ph.D. chemists and
- Proprietary blend of soapbark, black walnut leaf, Matricaria, and ginseng extracts restore essential nutrients to hair.
- This sulfate-free shampoo utilizes coconut-based cleansers to create rich, luxurious foam. Vitamins E and B5, olive oil-based squalene, and beet sugar extract provide strength and weightless moisture while eliminating frizz and friction.
- Over 45 washing sessions per bottle.
- Naturally derived, hypoallergenic, vegan, gluten-free, and biodegradable.
- No dimethicone, cocamidopropyl betaine, sulfates, quats, formaldehyde, salicylates, parabens, phosphates, MEA, DEA, TEA, petroleum-based ingredients, animal by-products, perfumes, or dyes
- Safe for greywater and septic systems
- Never tested on animals and Certified Cruelty Free
- For best results, use regularly for 2-4 full weeks
- 98.5% Natural
Puracy Natural Shampoo ingredients balance luxurious cleansers, vegetable emollients, and botanical extracts. From normal to oily to coarse to color-treated hair, this shampoo's cleansing power lasts for 3+ days between washes. The Citrus & Mint scent combines freshly-sliced bergamot and gentle notes of peppermint and eucalyptus for an energizing bathing experience.
Our renewable and biodegradable ingredients were carefully chosen and developed into a premium solution by Puracy, a trusted source for natural and organic, plant-based, child-safe, pet-safe, hypoallergenic, and effective household essentials.
Citrus & Mint
Purified water (Aqua, eau), Sodium lauroamphoacetate (Coconut-based cleanser), Cocamidopropyl hydroxysultaine (Coconut-based cleanser), Sodium methyl cocoyl taurate (Coconut-based cleanser), Lauryl/myristyl glucoside (Coconut-based cleanser), Coco glycinate (Coconut-based cleanser), Betaine (Beet sugar) extract, Vegetable glycerin (Plant-based skin softener), Coco-glucoside (Coconut-based cleanser), Glyceryl oleate (Plant-based skin softener), Coco-caprylate (Coconut-based cleanser), Diheptyl succinate and Capryloyl glycerin/sebacic acid copolymer (LexFeel N5), Hedera helix (Ivy) extract, Quillaja saponaria (Soapbark) bark extract, Juglans nigra (Black walnut) leaf extract, Chamomilla recutita (Matricaria) extract, Panax ginseng (Ginseng) root extract, Squalene (Olive oil-based hair conditioner), Bergamot essential oil, Peppermint essential oil, Eucalyptus essential oil, Citric acid (Plant-based pH neutralizer), Potassium sorbate, Himalayan pink sea salt, Sodium chloride (Natural salt), Tetrasodium iminodisuccinate (Plant-derived water softener), Sodium benzoate (Food-grade preservative), Gluconolactone (Food-grade preservative)
- For best results, use for 2-4 weeks.
- Rinse hair, apply shampoo to hands, and work lather into your hair. Rinse thoroughly.
Natural shampoo from salon pros.
Demand more for your hair
The first of its kind. Plant-powered performance shampoo developed by doctors and salon professionals, ridiculously natural & rigorously
tested to be safe for all hair types & colors. Keeps hair cleaner for longer with weightless moisture.
Made by salons & PhDs
No parabens, sulfates, & more
Cleans hair for days. Safe for daily use.
Plant-based ingredients & botanicals are most compatible with your natural hair. From olive-oil based squalene to rich beet sugar extract, our careful blend of natural cleansers, botanical extracts, and vegetable emollients was developed by doctors and salon professionals to clean, hydrate, & strengthen hair while eliminating frizz & friction.
By not attaching anything artificial to the hair (like silicone), hair is allowed to naturally absorb moisture & become fortified, which helps prevent the buildup of dirt, grease, and other damaging conditions.
As a hairdresser who demands the best from my products, a busy Mom with limited time to fuss with my hair, and advocate for clean beauty — this checks all the boxes!
Meet Citrus & Mint
Enhanced purely with only natural essential oils, this subtle scent provides notes of freshly sliced bergamot, paired with bright hints of muddled peppermint & evergreen eucalyptus.
Our vegetable & plant-based key ingredients are highly renewable & sustainably sourced right from nature. Coconut-based cleansers create rich, luxurious foam without the need for sulfates. And for the first time in a shampoo, our unique, balanced blend of natural soapbark, European ivy, black walnut leaf, matricaria, & ginseng extracts restore essential nutrients to the hair and scalp.
Gluten-free & vegan
Gray water safe
Packed with vitamins & minerals
Featuring naturally-derived ingredients from coconuts, beets, olive oil, European ivy, soapbark, black walnut, matricaria, ginseng, bergamot, peppermint, eucalyptus, Himalayan pink sea salt, & more.
Two vitamins that are essential for healthy, strong hair & scalps are Vitamin E and Vitamin B5. We fortify this shampoo with these and other necessary vitamins & minerals to help encourage hair growth, repair, and shine for all hair types.
Never any "Bad Stuff"
We’re strict about the ingredients we use. You won’t find any overpowering synthetic perfumes here, only light aromas from essential oils. Also never included in anything Puracy crafts are silicones, sulfates, parabens, phosphates, dyes, and a whole lot more.
Never any sulfates, silicone, dimethicone, palm oil, cocamidopropyl betaine, quats, formaldehyde, parabens, phosphates, MEA, DEA, TEA, petroleum-based ingredients, animal by-products, perfumes, or dyes.
No Bad Stuff
Made by Doctors
My Hair Shines!
- body wash
My Hair Loves This Shampoo
I have a lot of difficulty finding a shampoo that does not irritate my scalp. This shampoo is working very well--no itching and no worsening psoriasis.
Wonderful product for the full family
My mom and sister loves this shampoo and body wash. It’s so gentle on skin. We get the refill packs and will buy again.
The best of the best
We have terrible hard water where I live, and this shampoo is the only one that hasn't created tons of buildup in my hair AND doesn't break the bank! A new staple in our home.
My hair has never been so effortlessly shiney, frizz free, and bouncy. Highly recommend puracy shampoo & conditioner! I have 2C curly hair and Puracy products have made an instant difference and greatly enhance my curls. My male partner likes them too. My only complaint is that I wish there were different scents but I believe more scents will be available soon
Love This Shampoo!
I have been looking for hair products that are free of protein and synthetic fragrances (which proved to be very difficult). This shampoo meets those expectations though! As I do not dye or use heat on my hair it is undamaged, so protein does not work well for my hair. I would recommend this for anyone who has a sensitive scalp, since it is sulfate-free, and has healthy hair that does not need to be repaired.
Found the Puracy line at Target while looking for something new that would give my hair a good, deep cleaning especially since I’m prone to having oily/greasy hair that’s pretty damaged from years of wear and tear (coloring, heat, etc), and I don’t wash my hair daily..maybe 2x per week. I used the scalp scrub, shampoo, and conditioner, and my hair has never felt so good! I can’t say enough good things about it! The scent is light which is nice too! I feel like I got my hair back! The best part is that the products say they extend time between washes which I’m dying to see how that goes, but definitely 5 out of 5 stars!! Highly recommended!!
leaked during shipping
Shampoo is good but it leaked during shipping :(
Hi Jennifer, We're very sorry to hear that your shampoo arrived leaking. We completely understand and share your frustrations. I have processed a replacement order, and you will receive an email confirmation shortly. We expect replacement orders to ship in 2-3 business days and tracking information will be emailed once they begin transit. Again, our sincere apologies for the trouble with your order.
Love how this shampoo is gentle and doesn’t weigh down my hair like some natural shampoos do. I like the fresh scent, too!
I really wanted to like this shampoo, but it's watery and doesn't feel that nice to use